The Pros and Cons of Free Traffic


Free traffic is every internet marketers’ dream. There are no costs involved, but the conversion rates can be just as high as any paid traffic that you can get. There are many ways that you can get free traffic; some are more effective than others, but in the end, the more traffic sources you have, the better you will do, as when one site goes down, or one link is removed, you still have the others to send you more traffic.

The Pros

No Fees. The best part about getting free traffic is the fact that there are no fees involved. Having to buy all of your traffic could soon cause your online business to fail. Thus finding ways to get free traffic is your best way to grow your business.

Targeted. Free traffic is not always very targeted. However, when you spend some time doing article marketing or writing on writing platforms, you can get lots of highly targeted traffic. In addition, article marketing will help you to rank higher in the search engines so that they will also send you targeted visitors.

Higher Page Rank. When generating traffic, you are basically building back links. Whether you are in the forums, writing articles for article directories, or using social media, you are building back links. The more back links you have, the higher your site will rank in the search engines.

Ongoing. Most free traffic is ongoing. This means that when you write an article, a blog post or stick your link in a forum, the traffic will not stop coming. The only way the traffic would cease is if your link gets buried under other content. However, the links will always be there, and thus they will continue to help you rank higher in the search engines.

The Cons

Time Consuming. From my experience, the only con of getting lots of free traffic is that it can be time consuming. You have to take the time to market your website or blog until the cows come home.

There are many ways that you can market your site and the more methods you use, the steadier your traffic will be.

How to Get Free Traffic

There are many sites online that will help you to get lots of visitors. These include social media or networking sites, writing platforms, article marketing, as well as through forum participation. But the great thing is, even though it takes a long time to generate more traffic, the end results are ongoing and very good.


Source by Helen Reimer